We came up with the sponsorship creative that linked IG’s 24/7 trading offering to an evening cycle event round the City of London. We played on the sentiment of seizing the day - ‘Carpe Diem’ to create memorable, entertaining messaging that would work across  outdoor, digital and press advertising, as well as event hoardings and literature.

In-house: IG Advertising

Facebook banner ads

Digital outdoor billboards in London